Competitive & Market Intelligence
You're Only as Good as Your Market Awareness
For global companies with multiple brands across numerous regions, it's critical to have up-to-date information on how your product and services are performing against competitors in a variety of markets. With automatic alerts that put actionable insights right at your fingertips, InfoNgen can help.
Effectively Monitor Your Competition in Real-Time
No matter the industry, enterprises need a proven way to objectively interpret market events and keep track of past disruptions. Organizations also need to understand how their products and features fair in the market and how competitors are positioning themselves. Whether you need competitive intelligence for marketing, sales, product development or organizational management, InfoNgen helps you:
Get a 360-degree view of existing and emerging competitors and market players with automatic alerts on product updates, pricing and positioning changes, teams and hiring strategies, mergers and acquisitions and location changes
Keep an eye on competitors by monitoring press releases, award updates, partnerships, events, marketing campaigns and mentions
Monitor social media to leverage feedback from customers and employees and monitor what people are saying about your competitors
Track what your competitors are publishing, how they are promoting it and how people are reacting
Receive alerts regarding key trends in any market with summarized knowledge around competitor positioning, growth and change
See macro and microeconomic trends impacting competitor behavior. View the latest regulations and legislation on-demand
Unlock the Power of Text Analytics with InfoNgen
Through its natural language processing and artificial intelligence capabilities, InfoNgen can help you not only tap into the voice of the customer, but also the voice of the competition with powerful, on-demand text analytics. Here are just a few of the things you can accomplish with InfoNgen:
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Competitive intelligence on every company in your industry across all individual brands and regions
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Automatic insight into macro and microeconomic trends affecting multiple industries
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Sentiment indexes and analysis to help you aggregate content in an intelligent way
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Ability to search unstructured data without extra effort
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Built-in taxonomies with 600,000+ preloaded tags
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Simple integration with internal systems and content sources
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Enterprise-ready features and functionality designed for distinct organizational roles
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Powerful enterprise search tools to help you filter the signal from the noise
- HEAR FROM THE CUSTOMER
“I have worked with InfoNgen for over four years now and can say the service and support provided has been exceptional. My function is in the competitive intelligence field and I have established three regular newsletters designed to educate my company on the weekly industry and competitive news. I would recommend the newsletter service to anyone seeking a professional, targeted way to inform your internal customers."
Chris Bowman
Senior Analyst, Global Competitive Intelligence, Alcon, A Novartis Company